Before I finalized the rebrand in my head, I knew exactly what logo I want. I guess the logo came to me first before I even bought my domain! Here were my design guidelines:
- Short, and can be put inside a box, especially as profile photos
- Must look like how I write in real life, but not like bank-signature kind
- Flat, no frills. No shadows and 3D effects; I just need it to look like I wrote it with a Sharpie
- Script, handwritten but not in calligraphy
- Must be legible but not really (haha)
I got some pens, a couple of markers and even brush pens and thought, how do I write my name, even? I remember when Tomato requested for an 'artist signature' for the Swap Watches that we did: It was an out of the blue thing so I literally just got a Tombow dual tip pen, used the non-brush side, and wrote my name as I would anywhere. Here's how it looks:
From here, I started writing "KN." I probably wrote it more than a hundred times using a Sharpie, and three full pages later, I had a couple of picks. Since I wrote them on unlined/blank paper (I didn't want the lines to define my handwriting), I then aligned with a gridded sheet at the back, and then studied it on a lightpad. I'm sure you can do this on Photoshop and just pull a grid guide over, but I was too lazy to scan all three pages. The grid helped me see which of my picks were sort of aligned on a baseline, and had a good slant.
Once I singled it out, the only thing left was to scan it on high resolution, open it up on Adobe Illustrator, and convert it to a vector. (Is "vector" a noun?) The good thing about writing with Sharpies is that the scan came out really well-defined and contrasted that I did very minimal editing after Image Trace
It was a pretty simple website, the same way that I was a very black-and-white person, too, so colors didn't really matter to me. The styling part was whether or not I would make it black-on-white, or white-on-black. Circle or square? Outlines? Here were some of my drafts:
I didn't like the circle too much, I thought it was trying hard to be like a button engraving. There's this thing where I think everything that is white on black looks so much prettier, but my boyfriend did point it out that it kind of loses the I-just-wrote-it-casually feel, so I stuck with black on white. And that's a wrap!